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Digital marketing

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Posted on February 17, 2025
All, Digital marketing

Paid search marketing is accessible and delivers quick results, but the audience are growing in skepticism about the Paid Campaigns. Owing to trust in organic rankings, ad fatigue, and a desire for more authentic information and the fact that anyone can advertise but the ones who really care and are deemed to be good are shown in the organic search results. Businesses must strengthen their digital presence so nearby customers can...

 
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Posted on October 26, 2020
All, Digital marketing

Amazon is a great advertising platform both for newbies or vendors who are trying to do their own marketing for their brand. Or for experienced campaigners as it has a wide variety of benefits. The choice is pretty clear when it comes to advertising on amazon as compared to Facebook or google. Being a market place , users on amazon are already initiated and they just need a direction or mild...

 
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Posted on October 26, 2020
All, Digital marketing

Coming back to the age old discussion on how to choose a platform to build an ecommerce platform. Ecommerce websites are more intuitive and need more care and research unlike building a representational website. Apart from the user experience that drives your sales. You have to plan for the functionality that you require now and the budgetary constraints inherently involved in setting up your own ecommerce website. There are multiple tools and platforms...

 
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